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Sreekumar R. Bhaskaran

EDUCATION

• Ph. D. in Supply Chain and Operations Management, Department of Information, Risk and Operations Management, University of Texas at Austin (2006)

• Master of Business Administration (Operations Management, Marketing), Indian Institute of Management, Calcutta, India (2000).

• Bachelor of Technology in Mechanical Engineering, IIT Madras, India (1998).

RESEARCH INTERESTS

Collaborative product development, Technology management, durable goods markets, complementary goods markets, network effects, distribution channel structure.

PROFESSIONAL EXPERIENCE

• Assistant Professor: Cox School of Business, Southern Methodist University

• Assistant Instructor: McCombs School of Business, University of Texas at Austin

• Area Sales Manager: Cadbury India Ltd.

• Intern, General Management: Standard Chartered Bank

PUBLICATIONS

• Sreekumar R. Bhaskaran and Stephen M. Gilbert. 2005, "Selling and Leasing Strategies for Durable Goods with Complementary Products.", Management Science 51(8) 1278-1290.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert. 2008, "Implications of Channel Structure for Leasing or Selling Durable Goods", forthcoming Marketing Science.

• Sreekumar R. Bhaskaran and Vish V. Krishnan (2008), "Effort, Revenue, and Cost-Sharing Mechanisms for Collaborative New Product Development.", forthcoming Management Science.

UNDER REVIEW

• Sreekumar R. Bhaskaran and Karthik Ramachandran (2008), "Managing Development Risk in Competitive Environments: The Role of Innovative Capacity and Introduction Timing.", under revision for resubmission to POMS.

• Sreekumar R. Bhaskaran, Karthik Ramachandran and John Semple (2008), "A Dynamic Inventory Model with Right of Refusal.", under review in Management Science.

INVITED TALKS

Sloan School of Management (MIT), University of Washington at Seattle, University of Southern California, University of North Carolina, Cornell University, University of Utah, Ohio State University, University of Kansas, Vanderbilt University, Indian School of Business, University of North Texas.

SELECTED CONFERENCE PRESENTATIONS

• Sreekumar R. Bhaskaran and Karthik Ramachandran, ''Technological Evolution and New Product Introductions: Competition, Capability and Uncertainty.'', International INFORMS Conference, Puerto Rico, July 2007.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert, ''Implications of Product Lifecycle and Channel Structure upon Optimal Investment in Durability'', POMS Conference, Dallas, TX, May 2007.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert, ''Implications of Product Lifecycle and Channel Structure Upon Optimal Investment in Durability'', INFORMS Conference, Pittsburgh, PA, November 2006.

• Sreekumar R. Bhaskaran and Vish V. Krishnan, ''Managing Technology Uncertainty under Multi-Firm New Product Development'', INFORMS Conference, Pittsburgh, PA, November 2006.

• Sreekumar R. Bhaskaran and Karthik Ramachandran, ''Technological Evolution and Entry Timing: An Analysis of the Time-Quality Trade-off Under Competition.'', M&SOM Conference, Atlanta, GA, June 2006.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert, ''Strategic Implications of Intermediaries upon Leasing and Selling of Durable Goods.'', Future of Distribution Channels Conference, Wharton, PA, May 2006.

PROFESSIONAL ACTIVITIES

• Session Chair: Special Topics in Operations Management, POMS Conference, Dallas, TX, May 2007.

• Session Chair: Product & Supply Chain Innovation Session, M&SOM sponsored session, INFORMS Conference, Denver, CO, October 2004

• Session Chair: Technology Development Session, M&SOM Conference, TuE, Eindhoven, July 2004

• Reviewer: Management Science, Marketing Science, Manufacturing & Service Operations Management Journal, Naval Research Logistics, Production and Operations Management Journal European Journal of Operational Research.

• Member: INFORMS, M&SOM Society, Society on Marketing Science.