Research

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You can download these papers from my SSRN author site: http://ssrn.com/author=343405

PUBLICATIONS

• Sreekumar R. Bhaskaran and Stephen M. Gilbert. 2005, "Selling and Leasing Strategies for Durable Goods with Complementary Products.", Management Science 51(8) 1278-1290.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert. 2008, "Implications of Channel Structure for Leasing or Selling Durable Goods", forthcoming Marketing Science.

• Sreekumar R. Bhaskaran and Vish V. Krishnan (2008), "Effort, Revenue, and Cost-Sharing Mechanisms for Collaborative New Product Development.", forthcoming Management Science.

REFEREED CONFERENCE PROCEEDINGS

• Sreekumar R. Bhaskaran and Stephen M. Gilbert. 2005, "Channel Structure and Durability: The Strategic Implications of Leasing and Selling.", Electronic Proceedings of M&SOM Conference, Chicago (IL), USA.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert. 2006, "Strategic Implications of Intermediaries upon Leasing and Selling of Durable Goods.", Electronic Proceedings of Future of Distribution Channels Conference, Wharton (PA), USA.

• Sreekumar R. Bhaskaran and Karthik Ramachandran. 2006, "Technological Evolution and Entry Timing: An Analysis of the Time-Quality Trade-off Under Competition.", Electronic Proceedings of M&SOM Conference, Atlanta (GA), USA.

 UNDER REVIEW

• Sreekumar R. Bhaskaran and Karthik Ramachandran (2008), "Managing Development Risk in Competitive Environments: The Role of Innovative Capacity and Introduction Timing.", under revision for resubmission to POMS.

• Sreekumar R. Bhaskaran, Karthik Ramachandran and John Semple (2009), "A Dynamic Inventory Model with Right of Refusal.", under review in Management Science.

WORKING PAPERS

• Sreekumar R. Bhaskaran and Bob Puelz (2008), "Insurance Claim Operations: The Role of Economic Incentives.", Cox School of Business Working Paper Series.

• Sreekumar R. Bhaskaran and Vish V. Krishnan (2008) "Integrated Product Development and Portfolio Design", Cox School of Business Working Paper Series

RESEARCH IN PROGRESS

• "Strategic Interactions between Channel Structure and Product Durability", joint work with Steve Gilbert.

• ''The Impact of Production and Distribution Costs in the Distribution of Durable Goods through Intermediaries'', joint work with Steve Gilbert.

• "Sequential Innovation under Development Uncertainty: Managing End-of-Life Inventory and Launch of New Products", joint work with Karthik Ramachandran and Ankur Goel.